In major gift fundraising circles, we put a lot of emphasis on “the art of the ask”. And rightly so. I’ve seen many organizations boost their fundraising by following these three simple rules about asking: 1) Ask more often, 2) … read more
Congratulations! You’ve successfully navigated your non-profit to a new year. That’s saying a lot these days! But what should be your next carefully placed step? I’m glad you asked. Because many non-profits miss one of the most important things that … read more
Remember when you were young, and everyone eagerly gathered around the campfire to listen to statistics? Yeah, I don’t either. Because statistics don’t get our attention like a good story, especially in fundraising. Stories are how we connect emotionally and … read more
Many nonprofits are spending more than ever on fundraising, but receiving less in return. Sound familiar? Maybe half your money is being left on the field. There are two categories of fundraising, and nonprofits need both. First, there’s mass market … read more
When presenting a case to a donor, it is both easy and common to approach it from our own perspective. Our personal passions and interests tend to infuse our work. In many ways this is a good thing. The energy … read more
“Fundraising is a contact sport.” A good friend of mine said this to me early in my fundraising career, and it stuck with me ever since. I served in several sales jobs prior to securing my first fundraising job in … read more
Yes. That’s me in the picture. I promised our donors that I would dress up as Iron Man if we reached our goal, and I went all out: mask, gloves that glow, and I even grew out my “Tony Stark” … read more
Back in college, Ramen Noodles were great because it was a cheap, two-minute meal. Boil water, add noodles, spice pack, and BAM: instant dinner. Many nonprofit leaders have the same idea about fundraising. Instant gratification is a natural desire and … read more
In Greek, the word philanthropy means “love of humanity.” Given this definition, one could logically think that people from all over would be excited to become fundraisers. When asked to help with a fundraising project, people would leap for the … read more
For you app and social media junkies out there, there is a new social media platform that is 100% guaranteed to improve your major gift fundraising outcomes. We think it is the greatest social media platform for fundraising EVER. It … read more
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